Unverified50% confidenceFactExact time

"Think Different" is an advertising slogan launched by Apple in 1997, created by TBWA\Chiat\Day.

1

Sources

50%

Confidence

Long-term

Relevance

10/29/2026

First Seen

Sources

Apple Finally Merges the "Toaster" and the "Fridge": The Touchscreen MacBook Is Here

Related Entities

苹果company Think Differentconcept TBWA\Chiat\Daycompany

Related Claims

UnverifiedApple's 1997 "Think Different" campaign is a classic example of a technology company using humanistic narrative to build brand identity.80% similar Unverified苹果2024年推出的「Crush」广告用液压机压碎乐器、书籍等创意符号呈现超薄 iPad Pro，被创意界抨击后苹果道歉并撤回51% similar

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