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In a paper published in 1997, Michael Goldhaber predicted that in a future of information overabundance, attention would become the truly scarce currency, developing the theory of the attention economy.
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9/2/2026
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UnverifiedEconomist Michael Goldhaber first proposed the theory of the attention economy in 1997.73% similarUnverified注意力经济概念后经学者迈克尔·戈德海伯在互联网时代系统阐发72% similarUnverifiedEconomist Jeremy Rifkin predicted a post-scarcity society in The Zero Marginal Cost Society.72% similarVerifiedHerbert Simon, a Nobel Prize laureate in Economics, proposed the theory of the attention economy, pointing out that the abundance of information means a scarcity of attention.70% similarUnverifiedEconomist Michael Goldhaber developed attention economics into a complete framework in 1997, predicting that attention would replace currency as the new circulating medium.68% similar
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