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ConceptGray Release / Canary Release

Canary Release

A release strategy in software product development in which a new feature is first rolled out to a small subset of users, and feedback is observed before deciding whether to launch it to all users.

Timeline (last 90 days)

Oct 15

When designing gray-scale tests, product teams need to predefine an exit path or a path to full rollout for "if users fall in love with it," rather than assuming it can silently disappear at any time.

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Sep 2

Canary releases (gray-scale testing) is a strategy that Google has long employed, with its products running thousands of A/B tests every day.

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