[KongchangAI]
Product抖音生服独立APP

Dou Shengsheng

An independent group-buying app launched by Douyin's local life services business, focused on group-purchase offerings in dining and service retail. It acquires users rapidly through traffic referral from the main Douyin platform and subsidy strategies.

Timeline (last 90 days)

Oct 16

Dou Shengsheng officially launched on the Android and Apple app markets on February 10, 2026, offering only group-buying business.

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Oct 16

According to QuestMobile data, Dou Shengsheng's daily active users rose from 4 million in March to more than 20 million in June, and remained around 22 million in July.

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Oct 16

From April to June 2026, the POI interface of Douyin group-buying merchants was directly changed to Dou Shengsheng, with a prompt that purchasing via Dou Shengsheng grants an immediate 12 yuan discount.

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Oct 16

Starting from July 15, 2026, the new rule on Dou Shengsheng channel commission rates took effect: the commission for the buffet category was raised from 2.5% to 4%, local cuisine/specialty dishes from 2.5% to 4.5%, hot pot, barbecue, and foreign cuisine from 2.5% to 5.5%, and bread, desserts, and light meals from 2.5% to 7.5%.

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Oct 16

Starting from July 1, 2026, Dou Shengsheng's subsidy changed from a fixed subsidy of generally 5% to a random subsidy, with the range narrowed to 3% to 4%, and it can no longer be stacked with main-site subsidies.

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Oct 16

Before and after the commission increase, service providers were notified that GMV from Dou Shengsheng would no longer be counted toward service providers' performance.

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Oct 16

By July 2026, Dou Shengsheng's monthly active users increased from 0 to 84 million, while Dianping's monthly active user scale remained above 150 million, approaching 200 million in July.

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