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PaperNudge

《助推》

行为经济学著作,由理查德·塞勒和卡斯·桑斯坦合著,探讨如何通过微小的环境设计改变人的行为。

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Sep 8

Richard Thaler, winner of the 2017 Nobel Prize in Economics, specifically discusses the case of the fly image on Schiphol Airport urinals in his book Nudge.

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