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CompanyActivision Blizzard

Activision Blizzard

A globally recognized video game publisher whose portfolio includes intellectual properties such as Call of Duty, World of Warcraft, and Diablo. The company was acquired by Microsoft in 2023 for approximately 69 billion USD.

Core Facts

Timeline (last 90 days)

Oct 12

Since 2023, the wave of layoffs in the gaming industry has continued to spread; in 2024 alone, the number of publicly disclosed layoffs in the global gaming industry exceeded 10,000, involving Microsoft-owned Bethesda, Activision Blizzard, as well as major companies such as Unity and Embracer.

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Sep 22

Through its acquisition of Activision Blizzard, Microsoft gained IPs including Call of Duty, World of Warcraft, and Candy Crush, as well as thousands of employees.

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Sep 22

Microsoft's target of 3,200 layoffs in this round was announced approximately half a year after the Activision Blizzard acquisition was completed.

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Sep 22

The large-scale layoffs have been interpreted by some analysts as a necessary cost for Microsoft to absorb the integration expenses of the Activision Blizzard acquisition.

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Sep 22

Microsoft's acquisition of Activision Blizzard is the largest merger and acquisition in gaming history.

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Sep 22

After acquiring Activision Blizzard, Xbox once held more than 30 game studios, covering IPs such as Call of Duty, World of Warcraft, and Candy Crush.

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Sep 22

Microsoft announced the acquisition of Activision Blizzard for $68.7 billion in 2022.

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