AppsFlyer
An Israeli mobile advertising attribution and marketing analytics platform that provides app developers with ad performance tracking, user behavior analysis, and attribution services. The company is recognized as a leading provider of mobile measurement and data analytics solutions globally.
Timeline (last 90 days)
OpenAI connected ChatGPT Ads to Hightouch, Tealium, and LiveRamp to obtain first-party conversion data, while also integrating attribution tools such as AppsFlyer, Triple Whale, Northbeam, and DV Rockerbox.
Third-party attribution platforms such as AppsFlyer, Adjust, and Branch act as neutral data verification parties, helping advertisers allocate conversion credit across multiple channels.
Advertising SDKs are typically provided by advertising platforms such as Google, Meta, and AppsFlyer.
All Facts (3)
OpenAI connected ChatGPT Ads to Hightouch, Tealium, and LiveRamp to obtain first-party conversion data, while also integrating attribution tools such as AppsFlyer, Triple Whale, Northbeam, and DV Rockerbox.
50%UnverifiedThird-party attribution platforms such as AppsFlyer, Adjust, and Branch act as neutral data verification parties, helping advertisers allocate conversion credit across multiple channels.
50%UnverifiedAdvertising SDKs are typically provided by advertising platforms such as Google, Meta, and AppsFlyer.
50%