ConceptBehavior Design / Fogg行为模型

Behavior Design

A behavioral model proposed by Stanford scholar BJ Fogg, which holds that a behavior occurs only when motivation, ability, and a prompt are all present simultaneously.

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Oct 18

Behavior Design is a model proposed by Stanford scholar BJ Fogg, whose core formula is "behavior = motivation × ability × prompt".

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Behavior Design is a model proposed by Stanford scholar BJ Fogg, whose core formula is "behavior = motivation × ability × prompt".

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