[KongchangAI]
ConceptFraming Effect

Framing Effect

A cognitive bias phenomenon in information communication, referring to the selective presentation of information in ways that influence audience judgment, causing recipients to automatically establish causal connections or form specific conclusions without empirical support. By choosing how information is framed rather than altering its factual content, the framing effect shapes perception and decision-making in predictable directions.

Timeline (last 90 days)

Oct 5

Psychological research shows that people tend to use the first information they receive as a reference anchor and discount subsequent information (anchoring effect / framing effect).

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Oct 4

Political communication studies refer to the phenomenon where the way information is framed influences audience judgment more than the content itself as the 'Framing Effect'

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Sep 25

The concept of framing effects originates from sociologist Goffman's 1974 research, later introduced into news analysis by Entman in 1993.

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Sep 22

The framing effect is amplified on labeled novel content.

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Aug 30

The framing effect refers to the phenomenon whereby the same set of data can convey entirely different messages depending on the narrative framework used.

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