ConceptNegative Contribution Margin / 负毛利
Negative Contribution Margin
A business economics term describing a state in which revenue from each transaction or user served remains below the direct variable costs incurred. In this condition, each additional unit of business deepens losses rather than contributing to overhead recovery, representing a structurally unsustainable commercial model.
Timeline (last 90 days)
Sep 30
When paying users' actual usage significantly exceeds the pricing assumptions, the service provider loses money on every transaction, resulting in negative gross margin contribution.
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