Spotify Wrapped
An annual user data review feature launched by Spotify in 2016 that quantifies and visualizes individual music-listening behavior. It has become a benchmark case for data-driven personal narrative in technology products.
Core Facts
Timeline (last 90 days)
Spotify Wrapped provides a yearly summary of music listening statistics, while Nostaliga answers "where was I on the day I listened to this song".
Pelago comes with collectible relics, a Spotify Wrapped-like annual review, and a personality title generated based on coding style.
Spotify now allows parents to exclude their children's music from Wrapped and other personalized playlists.
Spotify Wrapped compiles users' annual listening duration, most-played artists and tracks, and music genre distribution, presenting the data as visual cards.
Every December, Spotify Wrapped triggers large-scale organic viral spread across social platforms.
据 Spotify 官方数据，Wrapped 推出后每年 12 月的社交媒体讨论量可增长超过 400%
All Facts (7)
Since its launch in 2016, Spotify Wrapped has become a benchmark case for data-driven self-narrative in tech products.
70%UnverifiedSpotify Wrapped provides a yearly summary of music listening statistics, while Nostaliga answers "where was I on the day I listened to this song".
50%UnverifiedPelago comes with collectible relics, a Spotify Wrapped-like annual review, and a personality title generated based on coding style.
50%UnverifiedSpotify Wrapped compiles users' annual listening duration, most-played artists and tracks, and music genre distribution, presenting the data as visual cards.
50%UnverifiedEvery December, Spotify Wrapped triggers large-scale organic viral spread across social platforms.
50%Unverified据 Spotify 官方数据，Wrapped 推出后每年 12 月的社交媒体讨论量可增长超过 400%
50%UnverifiedSpotify now allows parents to exclude their children's music from Wrapped and other personalized playlists.
50%