Concept
Two-Sided Experience
An EdTech design principle derived from the concept of two-sided markets in platform economics. It holds that the user experiences of two groups, students on one side and teachers or administrators on the other, must be optimized in tandem: the student side determines retention, while the administrative side determines the speed of content supply.
Timeline (last 90 days)
Oct 17
Two-sided experience derives from the concept of two-sided markets in the platform economy; in the EdTech context it means that the user experience of two types of users—the student side and the teacher/administrator side—must be optimized in sync.
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