Hongguo Short Drama
A short-drama content platform under ByteDance that supports creators in serializing short-drama content and offers monetization through advertising revenue sharing based on play counts or unlock counts, as well as per-episode paid access.
Timeline (last 90 days)
As of July 2026, the standalone Hongguo Short Drama App reached 168 million daily active users, up 107% year on year, already exceeding the combined daily active users of the four long-video platforms Tencent Video, iQiyi, Youku, and Mango TV.
According to statistics from a third-party data agency, among the top 50 apps by monthly usage time in China in August 2026, ByteDance products' total time share reached 41.8%, of which Hongguo Short Drama was about 125 minutes/day and Douyin was about 112-120 minutes/day.
All Facts (2)
As of July 2026, the standalone Hongguo Short Drama App reached 168 million daily active users, up 107% year on year, already exceeding the combined daily active users of the four long-video platforms Tencent Video, iQiyi, Youku, and Mango TV.
50%UnverifiedAccording to statistics from a third-party data agency, among the top 50 apps by monthly usage time in China in August 2026, ByteDance products' total time share reached 41.8%, of which Hongguo Short Drama was about 125 minutes/day and Douyin was about 112-120 minutes/day.
50%